Transitioning from a traditional IT way of working to an Agile-DevOps way of working has made your job as a senior IT leader harder than ever before. Today, you and your company have no other choice but to go digital or die. 24×7 mobility, availability, and convenience are drivers for change. Are you interested in learning more about how other leading organizations are finding their way?
If so, you don’t want to miss the chance to join the DASA DevOps Enterprise Leadership Forum, Transavia Airlines, the Agile Consortium, CIO Platform Nederland and DPG Media (previously known as De Persgroep) for an evening of knowledge sharing, networking, and community building with peers as they discuss ways to navigate your way in this age of “Digital Disruption.“
Rik Farenhorst, CIO of Transavia Airlines and Chairman of the DASA Enterprise Leadership Forum, will be your co-host and moderator, he is joined by co-host Teun van der Vorm, CIO of DPG Media who will share their agile adventures. Our special guest is the best selling author and Value Aream Pioneer, Dr. Mik Kersten, CEO of Tasktop and author of one of this year’s best selling books “Project to Product” (2019). Mik will share with us his product management approach, a new way to view, measure, and manage software delivery.
The DevOps Agile Skills Association (DASA) is an independent and open, members driven association supporting the development of DevOps training and certification to the global market. They are vested in building thought leadership and advocate the development of High-Performance IT Professionals and Teams through agile DevOps initiatives.

Keynote Speaker
Mik Kersten
CEO, Tasktop, author of the Best Selling Book from “PROJECT TO PRODUCT”
How to Survive and Thrive in the age of Digital Disruption with the Flow Framework

The mark of a great book is that it makes obvious what is wrong with the old worldview and replaces it with one that is simultaneously simpler and yet presents a better model of reality. The transition from Copernican to Newtonian physics has been long held as a great example of such a breakthrough. I believe project to product presents a new way to think that enables a new way of doing.
Gene Kim, CTO of IT Revolution and co-author of The Phoenix Project, The DevOps Handbook
PROGRAM
16:30 – 17:00
Arrival & Light Refreshments
17:00 – 17:15
Welcome & Program Review
– Deborah Burton, DASA MD
17:15 – 17:30
Introduction of the DASA DevOps Enterprise Leadership Forum and co-sponsors Agile Consortium, CIO Platform Nederland and DPG Media
– Rik Farenhorst, CIO Transavia
17:30 – 17:50
The Steps to Survive: Experiences
– Teun van der Vorm
CIO DPG Media
17:50 – 18:15
Break with Light Meal
18:15 – 19:00
Keynote Presentation: ‘Project to Product’
– Mik Kersten, CEO TaskTop
19:00 – 19:30
Panel Discussion – Open Chair
19:00 – 20:30
Networking + Book Signing Ceremony with Mik
Guests receive a complimentary copy of Project to Product
LOCATION
Amsterdam


I look forward to contributing by inspiring many peers in the industry, sharing experiences, bring modern leaders and organizations together, and learn from each other’s best practices. Rik Farenhorst, Chair of our Enterprise Leadership Forum and CIO of Transavia Airlines
Event Registration Form
Thursday, 29 September 2022
4:00 PM - 5:00 PM
In this ELF we will explore Value Stream Management: a lean management concept that enables companies to build and master the ability to measure, track and accelerate the delivery of value of their software products delivery pipelines.
Topics covered are:
⚡️ Building a shared language between business and technology about the items that constitute value in software products.
⚡️ Holistically measuring the flow of business value by measuring key processes that deliver the items that constitute business value.
⚡️ Finally, we will discuss the leadership and cultural changes required to measure and accelerate the delivery of value.