Trust and growth: How DASA’s name helped Vijfhart meet market demands
Vijfhart (in Dutch: Five heart) is the largest independent IT training provider in the Netherlands. In their 38 years of operation, they have provided specialized training and courses to over half a million IT professionals.
Raising standards and raising awareness.
Our product management team constantly looks for new technologies and new ways of working.” Patrick van der Geest – Product Manager, Vijfhart
Back in 2008, when the new DevOps way of working emerged, Vijfhart noticed a “rumble in the market” and recognized the potential for growth. DevOps was disrupting traditional approaches to software development and customers were seeking high-quality training to adapt to the changing landscape.
In an emerging market like DevOps, establishing trust and credibility was essential for success. At the time, there was no standard for DevOps training or core competencies, making it difficult for customers to navigate the market. As a result, they turned to trusted and familiar brands for guidance.
A name trusted across Europe
Because there wasn’t really a standard, people looked for familiar and recognized names in the market. DASA’s name was the biggest in Europe at that time.Patrick van der Geest – Product Manager, Vijfhart
Vijfhart recognized the importance of certification in the Dutch market, where showcasing achievements is highly valued.
DASA’s strong brand name and reputation for providing quality training and certification made it the ideal partner for Vijfhart to deliver DevOps training. By partnering with DASA, Vijfhart can offer its customers a complete package of DevOps training and certification, helping them meet the demands of a fast-changing market.
The growth in demand for DASA’s DevOps courses this year is already 30% higher compared to the same months in 2022. Patrick van der Geest – Product Manager, Vijfhart
Vijfhart’s partnership with DASA has yielded significant results in terms of growth and customer reach. Sales of DASA’s DevOps training courses have increased by 30% compared to the same months in the previous year, with the DASA DevOps fundamentals course being the most popular.
DASA’s strong brand reputation and partnership model have enabled Vijfhart to reach a wider audience and generate new leads.
In addition to the tangible benefits, Vijfhart values DASA’s commitment to customer-centricity, continuous improvement, and keeping up with market trends. This aligns with the core principles of the DevOps model and has enabled Vijfhart to offer high-quality, up-to-date training materials to their customers. Overall, the partnership with DASA has proven to be a successful and valuable choice for Vijfhart.
A flexible approach to an ever changing market
In today’s fast-paced IT industry, staying ahead of the game is crucial. This is where DASA’s expertise comes in – by offering comprehensive training and certification programs, as well as guidance resources, to help IT professionals become more productive, customer-centric, and outcome-focused. The assessments, workshops, and guidance papers provided by DASA can help learners evaluate their current readiness, identify areas for improvement, and make the most of their certification training.
By partnering with DASA, Vijfhart has been able to offer its customers access to these valuable resources, enabling them to stay up-to-date with the latest industry trends and deliver high-quality results for their clients.
DASA provided assistance with onboarding to new ordering platforms and ensured a smooth transition for Vijfhart’s operations team. DASA’s flexible approach has helped Vijfhart to adapt to new market trends and meet operational changes.
DASA’s willingness to cooperate and identify challenges faced by their training partners is another key benefit. They identified a lack of uptake in leadership programs and developed an initiative allowing training organizations to combine forces and schedule joint follow-up courses, resulting in further revenue opportunities.
Ultimately, DASA’s activities help promote the importance of DevOps education and show their dedication to ongoing growth and customer-focused approach. Overall, Vijfhart’s partnership with DASA has allowed them to thrive in a rapidly changing, competitive market.